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A Custom Approach

In 2020, we provided a hyrbrid experience helping athletes separate themselves from competition.  The good thing is we’re dedicated to building althletes who won’t need to seek medical attention after practice, or games. Our individualized programs create injury-resistant adaptations.

Mission: Make A Positive Impact

Kelly Fraser (Certified Physical Prepartation Specialist) has been involved in organized sports his whole life. He played a plethora of travel and league sports growing up, attained a B.S. in Kinesiology from James Madison University, and has been coaching sport athletes for 7 years; he has worked with clientele from different walks of life from general population, seniors, and youth athletics to college athletics.  As someone who has dunked a basketball, Kelly says vertical jump enhancement is his speciality but he values collaborative efforts with athletes to learn and provide the best approach and programs for whatever the athletes need. His company, KF Performance, has a mission to develop athleticism, prevent injury, and create a positive and confident training environment for individuals in the community.

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